Recently, there has been a significant buzz surrounding Chat GPT, a chatbot platform launched to the public in November 2022 and developed by OpenAI, a US-based company. With over 100 million users, Chat GPT has achieved a remarkable feat, surpassing the time it took for other popular platforms like TikTok, Instagram, and Google Translate to … Read more
The year’s final quarter is commonly called the “AOP season” among startups. During this time, creating a comprehensive operation plan for the upcoming year is crucial and demands a laser focus on every aspect. Together with ITI Fund, let’s gain insights into the AOP (Annual Operating Plan) concept and the key considerations that startups must … Read more
Digital transformation is becoming an essential trend for businesses, particularly startups. However, without proper preparation, companies can easily fall into the trap of inefficient digitization of operations. Let’s discover the critical factors businesses need to avoid to ensure optimal digital transformation. Collecting Data Aimlessly Data is a valuable resource for businesses to digitize their workflow … Read more
Strategy is crucial for startups to succeed in their sales and marketing efforts. In this article, ITI Fund will explore the concept of sales strategy and how startups can apply it to their business 1. Defining Sale Strategy A sales strategy is a comprehensive plan that outlines the goals and actions required to position the … Read more
Given the rising standards of living and increasingly stringent product requirements, startups and marketing professionals require the support and integration of valuable tools to succeed. This article, ITI Fund will delve into popular and widely-used strategic frameworks for businesses. 4. AARRR Pirate Metrics AARRR, or Pirate Metrics, is a framework developed by Dave McClure to … Read more
Given the rising standards of living and increasingly stringent product requirements, startups and marketing professionals require the support and integration of valuable tools to succeed. This article, ITI Fund will delve into popular and widely-used strategic frameworks for businesses. 1. Marketing Mix (7Ps) The Marketing Mix is one of the most widely-used traditional marketing frameworks … Read more
Given the rising standards of living and increasingly stringent product requirements, startups and marketing professionals require the support and integration of valuable tools to succeed. This article, ITI Fund will delve into popular and widely-used strategic frameworks for businesses. 1. What is the marketing strategy framework? A marketing strategy framework details how the startup devices … Read more
The importance of transparency and negotiation in the relationship between investment funds and startups was highlighted by a lawsuit against an enterprise invested by IDGVV 15 Limited and IDG Ventures Vietnam in 2007. IDG Ventures Vietnam sues VCCorp tech company for alleged governance lapses After investing capital into a startup, investors typically place their trust … Read more
The fashion industry is responsible for 10% of global carbon emissions and generates significant waste, with only 15% of textiles in the US being recycled. Sustainable practices and innovation are urgently needed to reduce its environmental impact. In response to the economic downturn caused by the pandemic, brands increasingly prioritise sustainability alongside design, leading to … Read more
The increasing popularity of mobile devices in Asia is a cornerstone for innovative smartphone business models. According to Jesus Martin – Head of Strategy at Microsoft, super apps, games and e-commerce were the top 3 Asia startup trends in 2022. Further information provided by ITI Fund is below: Super-app According to Martin, the proliferation of … Read more